UI Loaders
"2X Faster App" as a result of the newly implemented UI loader system
PhonePe Devices
The 3D renditions of PhonePe devices which contributed to 75 Crore Transactions Processed Monthly
Pincode Buyer App - Revamp
9-10% CTR Boost as a result of the re-design, new features and UI campaigns
Pincode Sound Design
Sound design explorations for the Pincode Seller app’s notifications
PhonePe Motion Revamp 2020
Complete motion guidelines and explorations for PhonePe's 2020 motion revamp
Pincode - Product Motion Designs
A curated collection of the final motion designs implemented within the app.
Pincode Illustration: Case Study
A unique, user-centered illustration style for Pincode based on a team workshop
Pincode Topical UI Campaign
Winter Carnival Homepage Achieves 20-23% CTR Performance
PhonePe Gold
3D and motion projects revolving around the PhonePe Gold product
Pincode IPL
IPL 2024 campaign visual identity, product landing page designs, motion, Illustrations and more
Design Management
A reflection on my managerial experience at PhonePe to deliver cohesive, impactful design solutions.
Spec UI Design & Design Systems
Modern design practices to enhance my capabilities in the workplace.
PhonePe 'Q' - AI Assistant
3D rendition of the Petris character system for PhonePe's in-house AI assistant
DARK Mode
First-of-its-kind 3D launch video for PhonePe's most requested in-app dark mode feature
Berrylicious Native LP
Product visual design of the CRM landing page promoting Pincode during Berry season
Price Genie
Visual identity of Price Genie and revamp explorations of Pincode's item first strategy
Petris MOVE
A library of fully rigged character library in After Effects for a faster video production
Help Center 3D
A library full of 3D branded icons for the revamped PhonePe Help Center UI page
